The mission of Title
Marketing That Works (TMTW) is to help you
improve your sales and marketing efforts and
grow the sales of your title company. To reach
that goal we use the following methods:
1. One-to-One
Consulting.
While many title companies run a great title
operation, they may not be the best marketers.
In our one-to-one consulting relationship
we become your “outsourced” marketing director.
We develop your strategic marketing plan through
market research in your target markets. Then we
develop your tactical marketing plan (the things
you do) and help you implement that plan. We
will help create your web site, develop
marketing pieces (brochures, sales letters,
postcards, etc.), and generate leads (with
email, postcards, seminars and events, etc).
We use the Title Marketing That Works Sales
Automation System (included in commitment) to
target your current customers and nurture the
prospects we develop. We become part of your
team, helping you get the best prices possible
on all of your materials.
This is a minimum 6 month
commitment with geographic exclusively. There
are a limited number of consulting slots and
sometimes you may have to wait a couple of
months to get started. We meet
weekly online and quarterly in person. We give
you a weekly progress update and monitor your
return on your investment. Prices vary based on
size of project.
Individual coaching and our
Mastermind Group provide for lower cost
consulting arrangements. Contact us at
301-638-4755 for specific prices.
73% of
All Sales Leads Take
More Than 30 Days to Become Clients
The
TMTWSAS helps make you
the
“top-of-mind” title company in your market.
It takes at least 7 touches
before a prospect will trust you enough to
consider doing business with you. Half of the
salespeople give up after the first touch and
80% give up after the third touch. The TMTWSAS
makes sure you get those seven touches.
Our 170 customized and
personalized letters and action notices provide
the system you need to automate your marketing
efforts. Prospects won’t fall through the
cracks. No more managing your follow-up with a
stack of business cards. You‘ll market just like
you process a settlement – with a system.
The TMTW Sales Automation
System:
- Prevents prospects from “falling through the cracks.
- Keeps in contact with 10-20 times more prospects (sales is a numbers
game—the more people you contact, the more sales
you will make)
- Keeps your current customers coming back
- Increases your referrals
Price Includes (including
$1703 in FREE bonuses):
- TMTWSAS Software (starts at $3495 for one user)
- Installation (either in-person or online)
- Customization of letters to your company
- Training for one year (Act! or Outlook; and SAS)
- One year of support and updates (after 1st year support $299 per year)
$1703 in FREE BONUSES:
- TMTWSAS Pipeline Manager ($199 value) – allows you to add prospects and
clients as groups
- “Clients-for-Life” Action Plan with 3
years of thank you letters ($499 value) -
One year subscription to Title Marketing
That Works Elite Gold Newsletter (including $525
introductory gift and 12 issues of the
newsletter $480 – total $1005 value)
The TMTWSAS is
Guaranteed to Return Your Investment In One Year
or Your Money Back! - If you don’t get
enough new business to cover the cost of the
system, and you regularly use the system (20
events per week for 48 weeks) we will refund
your money after one year of use.
With both online and live
seminars and the TMTW Elite Gold monthly
newsletter we educate title companies and their
employees how to become better marketers.
Our list of seminars
includes (all available live online on a
quarterly basis and as recorded seminar
package for online purchase):
1. Title Marketing for Settlement Officers
2. The Title Marketing Formula
3. Developing Your Strategic and Tactical
Marketing Plan
4. Email Marketing for Title Companies
The TMTW Elite Gold
Newsletter - Each issue is at least 12 packaged
pages, usually more. It's a day-long intense
seminar in print, arriving by first class mail
every month.
There are always terrific
examples of what works in title company
marketing, timely marketing news, trends,
ongoing teaching of my most important
strategies... and more. Look, it's LOADED!
L-O-A-D-E-D!