Recent market conditions have caused offices to downsize
and forced everyone left to take on new responsibilities. In
conversations with title company owners and managers, one of the biggest
changes has been the addition of marketing responsibilities to
settlement officers and administrative assistants.
While settlement officers and administrative assistants may be quite knowledgeable of all of the operations
within the office, marketing is foreign ground to them. They may be
outstanding employees but they don’t have a clue about marketing.
Title Marketing That Works is here to save the day. We have
created a four hour seminar designed specifically of settlement officers
and administrative assistants to teach them the basics of marketing to
real estate agents, mortgage lenders and attorneys. This seminar will
give you the confidence to go out there and start marketing.
Get Better Results from Your Marketing and Advertising Efforts
Most people are intimidated with marketing. You may run a great office
and have many happy customers, but when it comes to marketing, it seems
like it’s one crash and burn after another. The Title Marketing That
Works Title Marketing for Settlement Officers seminar takes the mystery
out of it. With four simple steps, you can get feel comfortable
marketing and advertising.
At the Title Marketing for Settlement Officers seminar you'll learn
how to:
1. Capture the attention of your target market.
2. Educate your prospects so they understand why you are really better.
3. Create Offers to get your prospects to respond.
4. Develop sales process structure and accountability.
5. Become the 'top-of-mind' title company when prospects are ready to
make a change.
6. Create a 60 second Elevator Speech.
7. Develop a database of clients and prospects and how to use that
database to grow your sales
8. Keep your prospect pipeline full.
9. Stop prospects from 'falling though the cracks'
Your Seminar Package Includes:
1. Five section 287 page binder with printed slides, exercises, and
examples.
2. 1 video CD with the entire recorded 4 hour seminar and 4 audio CD's
with the audio record of the seminar to listen in your car or on your
iPod.
3. Thirteen finished examples of marketing pieces you can immediately
use in your marketing efforts.
4. Seventeen seminars ideas to help you generate leads.
5. Customer and clients surveys to take the pulse of your market.
6. Complete "Message on Hold" to market your company while people are
waiting.
7. Example Strategic and Tactical Marketing Plan to use for YOUR
company.
8. Special report, "What's Working in Lead Generation".
9. 170 letters and action notices used in the Title Marketing That Works
Sales Automation System.
10. 100 of the best headlines ever written with examples for your title
company.
Also get these great bonuses when you purchase Title
Marketing for Settlement Officers
Bonus #1 ($300 Value) - All seminar participants will also
receive 1 hour of FREE consulting services. Just complete the 'Business
Evaluation' and we well call to set up your session.
Bonus #2 ($49 value) - 'Effective Title Marketing
Kit' includes "Effective Title Industry Marketing" audio CD by
Chris Ripley, Title Industry Marketing "Action Plan" flow chart with
sample letters, 60 second "Elevator Speech" template to develop your own
60 second elevator speech, sample customer/prospect Strategic
Development Call script, Template for Receptionist Script, Advertising
Evaluation, Title Sales Automation System demonstration CD.
Bonus #3 ($199 value) - 30 Day Title Marketing
Jumpstart CD. Teleconference where we explain how to use the three letter
introductory letter series to immediately drive previous customers back
to you and convert prospects into new customers.
$747 value. Only $299.
TMTW Triple Guarantee
Guarantee #1 - If you don't get 3 solid ideas that you can go
back to your office in implement to bring in more business to your title
company I will refund your money.
Guarantee #2 - My personal, make you happy guarantee - this will
be the most valuable title marketing seminar you have ever listened to or I will refund your money.
Guarantee #3 - Our no risk, no questions asked guarantee - if you
are unhappy in any way with our seminar I will refund your money.
Order Now - $747 value.
Only $299